I think for companies to be successful, it's like, how have you established this culture of insuring that everybody is heard? A lot of time is wasted for people thinking they need to fit into a perfect picture of what success looks like. As we think about genediversity and raceversian and parents and the non parents, all the different unique variables that make out the humans, ther're so many, i love it. So you have to find that at least that basic understanding of respect and constant learning, right? You don't just set it and forget it. Cause times get hard when you're pushing hard. It has to be your top toer value because you knon