I’m so f*cking happy to announce that my book, Stand The F*ck Out, is officially available for PURCHASE! To buy the book—and more!—DIRECTLY from us and support our small business, go to: book.stfo.io
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Picture this. You've just accepted a new role as the head of marketing with a company. Your ultimate job is to get them noticed. What steps do you take to attract attention and interest?
In today's episode, you'll learn how to stand out and break through using the principles behind Drift's success.
Listen in for a special episode, as we welcome Dave Gerhardt back to the show.
Topics covered:
- Why your potential customers are more skeptical than ever
- How to define your dream 100 customers (and why it matters)
- What it means to find the gap in your competitors’ marketing strategy
- The surprising reason why marketing is easy to test quickly
- How to persuade people to take a risk on your counterintuitive idea
- The simple tip for coming up with ideas faster than your competition
- How to create better marketing by observing what you react to
- Why you can’t win without taking a chance on an unconventional idea
Resources mentioned:
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→ Buy my book: book.stfo.io
→ Join 14,000+ weirdos who learn to stand the f*ck out with my daily (Mon-Fri) emails: everyonehatesmarketers.com
→ See my pretty face on LinkedIn: https://www.linkedin.com/in/louisgrenier/
→ Leave a review on Apple Podcasts: https://apple.co/3p4wL4r
→ Leave a review on Spotify: https://open.spotify.com/show/7iEF1qovZZiaP1iRtxGARo
Finally...
If you're curious about putting your brand in front of my 14,000+ daily newsletter subscribers and/or podcast listeners, email me: louis@stfo.io
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