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276 - Can You Use Fiction In B2B Marketing? A Chat With Ian Faison.
The Marketing Millennials
Harnessing Humor in B2B Marketing: The ClickUp Example
This chapter explores ClickUp's innovative use of humor and creativity in their B2B marketing strategy, highlighting entertaining sing-along videos centered on HR themes. Through this unique approach, ClickUp fosters brand engagement while effectively promoting their productivity solutions.
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