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Are 'Sephora Kids' turning fun into an obsession?
Round Table China
The Marketing of Mature Fragrances to Children and Regulatory Responses
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This chapter explores the growing trend of marketing fragrances and skincare products to children, with a focus on young boys seeking a more mature image. It also discusses legislative efforts to regulate these products, particularly a bill aimed at banning anti-aging products for children under 13, while highlighting the challenges of enforcement.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode