
Salesmen Beat Engineers at Politics
The Political Orphanage
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The Importance of Emotional Arguments in Politics
If you were trying to sell people political ideas as a politician or a layman and you want her to be emotion first, are there specific things you would do? Yeah. It's absolutely a mindset shift. One of the biggest things you can focus on is understanding before you try to sell anyone anything, you need to empathize with them. If I just launch into my argument, even if it's a good argument,. even if that emotional argument doesn't resonate with you, let's say, hey, I'm going to make emotional argument about how we all want to eliminate poverty.
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