Slash Set Philosophy

Ari from sharma brands had a question before I jump into the question. How do you decide what skus are best sold as sets aspen holiday type Versus single skus like all brushes being sold separately? We try to be really thoughtful about it Obviously, there's a big editorial component of you know, this is a look that probably wants to promote that seasonal But also what's something that we can put in there? It's going to make people super excited to buy.