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Selling Deodorant for $100M and How to Find Your Best Competitive Advantage with Moiz Ali

My First Million

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The Power of Simple Business Models in Niche Markets

This chapter explores how uncomplicated business models can lead to substantial success, featuring examples of companies that reimagined existing products for wider audiences. The discussion also sheds light on a specific investment in a grooming product company that successfully targeted a niche market.

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