14min chapter

Marketing Meetup Podcast cover image

The social media updates marketers need to know about with Lucy Hall from SocialDay and Digital Women

Marketing Meetup Podcast

CHAPTER

Navigating Social Media Updates for Marketers

This chapter examines the challenges marketers face with the constant influx of social media updates, arguing that not all changes warrant immediate attention. It emphasizes the importance of filtering out less significant information while focusing on impactful features, particularly recent innovations on LinkedIn. Additionally, the discussion highlights strategies for engaging potential leads effectively and the evolving role of content, particularly vertical video, in B2B marketing.

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