The Best Part of Travel | Inside the Business of Destination Experiences cover image

AI, Androids & Destination Experiences: Janette Roush, Chief AI Officer at Brand USA

The Best Part of Travel | Inside the Business of Destination Experiences

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AI Transforming Travel: Innovation and Insights

This chapter explores the significant impact of AI technology on the travel industry through the lens of a chief AI officer's experiences. It discusses practical applications of AI in content creation, training, and customized software for small tour operators, while also highlighting a new tourism campaign integrating AI tools. The conversation emphasizes the importance of collaboration and knowledge-sharing within the industry to enhance user experiences and address emerging challenges.

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