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Why This Startup Founder Is Spending $0 On Paid Marketing with Ankur Nagpal (#104)
Marketing Against The Grain
How to Hire the Right People for Marketing Roles
In the early days of HubSpot people were hired because they had shown the ability to build influence. Now you are looking at like, does this person build audience or influence anywhere else for marketing roles? "I do look for, can this person build an audience?" he says.
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