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Wilson Smith (Fmr. Shoe Designer at Nike)

Mere Christians

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Balancing Beauty and Function in Design

This chapter delves into the intricate relationship between aesthetics and functionality in design, emphasizing that effective design must fulfill a purpose while being visually appealing. Through discussions of Nike's design philosophy and the Airmore Uptempo shoe, the conversation highlights the importance of connecting with audiences and the divine creativity that drives originality.

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