The SaaS Podcast: Build, Launch & Scale Your SaaS cover image

346: Workforce.com: Bootstrapping a SaaS to Tens of Millions in ARR - with Alex Ghiculescu

The SaaS Podcast: Build, Launch & Scale Your SaaS

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SaaS - How Did You Get Inbound Leads?

There are enterprise workforce management vendors in Australia and not all of them are Australian companies. They just don't deliver a very good product but we knew that when we were very small, we weren't really like, they couldn't be listed as enterprise software salespeople because we didn't know how to do that. What we did get really good is inbound sales; many SaaS people will tell you or at the time told us that you can never make any money selling to businesses with 50 employees. We definitely proved that wrong. The more customers we had, the more word of mouth we had.

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