Mastering Negotiation with BATNA

This chapter delves into the essential strategy of BATNA (Best Alternative to a Negotiated Agreement) in negotiations, showcasing its role in enhancing confidence and achieving successful outcomes. Through compelling examples, including high-stakes conflicts and the exploration of deeper values, it underscores the importance of understanding interests and reframing conflicts for resolution. Additionally, the chapter emphasizes the significance of trust in negotiations, providing practical strategies to build mutual respect even in challenging scenarios.

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William Ury, cofounder of Harvard’s Program on Negotiation, is one of the world’s best-known experts on negotiation. He is coauthor of Getting to Yes, the all-time best selling negotiation book in the world; the author of one of my favorite books on negotiation (Getting Past No: Negotiating in Difficult Situations); and author of the new book: Possible: How We Survive (and Thrive) in an Age of Conflict.

Please enjoy!

Timestamps for this episode are available below.

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Timestamps:

[00:00] Start

[06:53] Connecting with Roger Fisher.

[10:08] Devising Seminars.

[12:31] Negotiating the Camp David Accords.

[18:23] Writing the other side's victory speech.

[21:17] Writing Kim Jong-un's victory speech.

[26:20] Pondering possibilities in the modern Middle East.

[29:26] Lessons from iconic possibilist Nelson Mandela.

[32:17] Going to the balcony.

[36:11] Mitigating the risk of emotional spiraling with Hugo Chávez.

[40:50] The power of silence.