Patrick Downs on spotlight questions and improving messaging
Outbound Squad
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Do You Use Click Tracking or Do You Turn It Off?
The whole idea that josh brown's aks about reds like there's now an open loop where they want to fill in the loop. The only reason you would respond to that is because that question hit you someway. And tit's e loop, right? So he sells the solution that helps marketing teams at really large insurance companies,. It it helps them control what's going into the proposal during the proposal process.
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