2min chapter

2Bobs—with David C. Baker and Blair Enns cover image

How and When to Talk About Your Firm

2Bobs—with David C. Baker and Blair Enns

CHAPTER

How to Talk About Yourself in Sales Conversations

"I realize that some of my clients are just, they're losing deals because of this. And it's not the first time I've had a realization where a hole in my model or a poor communication has caused people many years of small failures," he says. "You may talk about yourself now. But now I realize it is a whole."

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