How I Built This with Guy Raz cover image

Supergoop!: Holly Thaggard

How I Built This with Guy Raz

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Growth and Resilience in Skincare

This chapter chronicles the impressive growth of a skincare brand, detailing its journey from $150,000 to over a million dollars in sales. It highlights the challenges of marketing sunscreen, the pivotal fundraising efforts including a notable investment from Maria Sharapova, and the strategic decisions made to thrive despite a crisis in retail. The speaker reflects on how personal experiences and a background in music have contributed to their entrepreneurial success.

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