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Our Advice To Elon Musk To Make Twitter More Profitable

Marketing Against The Grain

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Twitter's Evolution and Future Strategies

This chapter examines the potential reintroduction of SMS posting and private group conversations on Twitter, highlighting its need to compete with messaging apps. The speakers discuss strategies for brands to enhance their presence on the platform, suggesting innovative features to improve user engagement and monetization. Additionally, they explore the implications of Twitter's recent changes and speculate on its future under Elon Musk's ownership.

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