How Do You Fund Your Product Engineering?

At six million ARR and, you know, 16, 18 customers, I'm guessing the average contract value annually is probably multiple six figures per customer. How are you funding all of this investment in the product engineering? And then also did you go out and start to raise more money at that time? Yeah, really good question. A lot of sleepless nights, probably the hardest time of my whole career actually was in that first year. So we managed to do a raise which got us another year's runway in parallel. Remember during this whole time our product wasn't up to scratch, right?