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9min chapter
6 Ways You're Undervaluing Your Ad Spend
The Andrew Faris Podcast
Intro
This chapter explores the nuances of revenue reporting by major digital advertising platforms, highlighting the discrepancies between perceived and actual returns. The speakers advocate for a 28-day click attribution model to help businesses better measure their ad spend effectiveness and avoid leaving revenue potential untapped.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode