My guest today is someone special to me: Bruce McCarthy.
Bruce has probably seen and helped more companies with product roadmaps than anyone in the world.
He's the author of the best-selling book "Product Roadmaps Relaunched" and has just launched his new book Aligned: Stakeholder Management for Product Leaders.
Bruce and I met in Madrid a couple of years ago. Our first 1:1 was over breakfast, where we talked about different things - including the new book he was writing at the time.
I knew immediately that it would be a very relevant book for many folks...
And as Lenny Rachitsky puts it now in his review, this book is "Your guide to building exceptional stakeholder relationships".
This episode is a mini-masterclass on how to manage stakeholders and how to foster alignment in your organization.
We discussed:
* Why OKRs and Roadmaps are great tools to drive alignment - and how to do them well
* Real case examples and lessons learned on how to align stakeholders
* The importance of having collective outcomes and cross-functional collaboration
* Practical tips and habits for succeeding with stakeholder management
* Mental models, frameworks, and practices for effective decision making
* Why org charts tell us very little about who makes decisions
* And more!
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit
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