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Mattel’s Filmmaking Strategy

Motley Fool Money

The Last of Us: How Nintendo and Nintendo Break the Curse of Bad Video Game Adaptations

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The Last of Us, Mario Brothers and Bobbi Kristina Brown have all been adapted from video games. Mattel has teamed up with Starpower to produce the Barbie movie. How did these productions break what you call the curse of bad video game adaptations? "It really is about finding the right partners and finding the right material that actually does have that dramatic potential"

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