The Last of Us, Mario Brothers and Bobbi Kristina Brown have all been adapted from video games. Mattel has teamed up with Starpower to produce the Barbie movie. How did these productions break what you call the curse of bad video game adaptations? "It really is about finding the right partners and finding the right material that actually does have that dramatic potential"
Mattel has 45 films in development. A cinematic take on UNO could be coming to a theater near you.
Mary Long caught up with New Yorker writer Alex Baracsh to discuss his recent piece, “After ‘Barbie,’ Mattel Is Raiding Its Entire Toybox”. They discuss:
- How Mattel is becoming an IP company. - Why “The Last of Us” broke the curse of bad video game adaptations. - If big budget movies really need characters that audiences already know.
Companies mentioned: MAT, HAS, DIS
Host: Mary Long Guest: Alex Barasch Producer: Ricky Mulvey Engineer: Dan Boyd, Rick Engdahl
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