Starbucks vs Dunkin - Schultz vs The Bean Counters | 3
Business Wars
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The Birth of Il Giornale and a New Opportunity
This chapter tells the story of Howard Schultz's journey as he leaves Starbucks to start his own coffee venture, Il Giornale. His passion leads to a successful café opening, which eventually paves the way for a major turning point as he receives an opportunity to reclaim Starbucks.
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