88 (Sell): Injecting your demos with discovery (Mor Assouline, Founder of FDTC)
30 Minutes to President's Club | No-Nonsense Sales
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Optimizing Product Demos for Impact
This chapter details strategies for enhancing product demonstrations by aligning them with buyer-specific challenges identified during the discovery phase. It offers insights on engaging diverse stakeholders, managing discussions effectively, and emphasizing outcomes over features to create a more relevant and impactful demo.
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