Wharton FinTech Podcast cover image

Chen Amit - CEO of Tipalti - Building B2B Fintech From Scratch

Wharton FinTech Podcast

00:00

Product-led Growth and Personalized Sales Process

This chapter explores the concept of product-led growth (PLG) and how it contrasts with the personalized sales process needed for mid-market clientele. The speakers discuss using PLG in certain areas and the importance of a wide-glove approach alongside PLG to create value for customers.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app