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4min chapter
Greg Lyons (PepsiCo) | Build a Culture Through Empathy, Kindness and Fun
The CMO Podcast
Navigating the Evolving Role of the CMO: Balancing Data and Storytelling
This chapter explores the changing responsibilities of Chief Marketing Officers, focusing on the integration of data and storytelling. It underscores the significance of nurturing talent within the marketing team while striving for a consumer-centric organizational culture.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode