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Episode 4 - WTF is “promo stacking” and why do we care? with Mike Hourigan from Written Word Media
The Six Figure Author Experiment Podcast
Strategies for Testing Book Blurbs and Covers for Effective Marketing
Exploring the strategy of 'promo stacking' in book marketing, authors learn how to test various blurbs and covers through Facebook ads with minimal investment. The chapter emphasizes the significance of data-driven decisions and feedback to optimize book promotion strategies.
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Listen to the best highlights from the podcasts you love and dive into the full episode