The Sonic Brand Makeover We Didn’t Know We Needed
Twenty Thousand Hertz
Reinventing Our Theme: A Musical Journey
In this chapter, the speakers delve into the evolution of their podcast's theme music, reflecting on its initial creation and mixed audience reactions over 400 episodes. They discuss the emotional ties to their original theme while exploring the challenges of selecting a new song that balances creativity and listener expectations. With humor and nostalgia, the conversation highlights their collaborative process and the complexities of changing a brand's sonic identity.
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