AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
6min chapter
Revisiting the Fundamentals of App Marketing Post IDFA — Thomas Petit
Sub Club by RevenueCat
Limitations of IDFA for Tracking and Attribution
This chapter discusses the challenges Facebook faces in tracking and attributing data without the IDFA. It explores the use of fingerprinting and the restrictions on collecting first-party data in third-party apps, as well as the importance of IDFA for efficient advertising.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode