Content Disrupted: Bold Takes on Brand Marketing cover image

Growth Sprints’ Brendan Hufford on What’s Killing Your Content Marketing & What to Do Instead

Content Disrupted: Bold Takes on Brand Marketing

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Exploring Content Marketing Strategies Across Diverse Industries

This chapter explores the effectiveness of content marketing in various industries through examples such as sleep consulting and apparel brands. It emphasizes the significance of addressing genuine consumer emotions rather than relying solely on optimization tactics.

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