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457 High Impact Content Marketing by Purna Virji

The Marketing Book Podcast

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The Mental Operating System, Genuine Customer-First Approach, and 'Broy Tree'

This chapter explores the concept of the 'mental operating system' inherited from ancestors and emphasizes the significance of genuine customer-centric strategies. The hosts also critique companies that merely claim to prioritize their customers and discuss the use of 'broy tree' formulaic hooks in writing and social media posts.

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