5min chapter

Curious Worldview Podcast cover image

Rory Sutherland | An Hour Surveying The Worldview

Curious Worldview Podcast

CHAPTER

The Cost of Communication

This chapter explores the idea of costly signaling in communication, focusing on how the expense of delivery methods affects the perception of the message's value. It draws parallels between human signaling and animal behaviors, emphasizing the psychological impact of message delivery and the role of self-deception in status signaling.

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