2min chapter

Outbound Squad cover image

[PipeGen Live] ZoomInfo's Top Cold Callers: Steal this proven framework

Outbound Squad

CHAPTER

The Dynamics of Cold Call Duration and Effective Engagement

This chapter explores the varying lengths of cold calls, emphasizing the role of prospect engagement and SDR skills in determining call success. It highlights typical durations while acknowledging that effective connections can lead to significantly longer conversations.

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