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187. Robert Cialdini — Influence: The Psychology of Persuasion

The Michael Shermer Show

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Unity in the New Book

In an amorous state of mind, you choose to stand away from the crowd. Something as weird as that is now acceptable by 30 % of republicans. The more bonded i am with my fellow in group members, th the more dangerous people are in the other group who might be threatening our groups. That's basic argument. But i was thinking about that with your unity chapter on how do you resolve something like the middleeas crisis when you have two groups that are very beautified within the group and there's hostility between them. They become more sympathetic to one another's position. So it's not just any commonal oh, look, brown eyes. No, it has to be something

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