From Profit to Purpose

The Beautiful Business Design Project is built upon the belief that beauty is our homecoming and has the power to change the world. That belief in beauty, and faith in its power to create good is what the world needs right now. And the more people we can inspire and engage through this simple yet powerfully optimistic idea, the more our world and humanity’s relationship with it will transform for the better.

Chris has been chatting with Alan about the experiment he set for us, about what makes a beautiful business and about how we can all bring more beauty into our lives every day.

This ones a (beautiful) game changer.