The Best One Yet cover image

🥤 “Huge Millennial Water Bottle” — Stanley’s tumbler surge. The Ozempic Effect. Shrek’s music stock.

The Best One Yet

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The Success of Stanley Quencher

This chapter discusses the popularity and success of the Stanley Quencher water bottle, attributing its quadrupled sales to one small innovation. It explores how the addition of new colors to the product collection resonated with consumers and emphasizes the importance of aesthetics in reusable water bottles as a fashion accessory.

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