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557. Beyond The Myth of Silicon Valley’s Origins feat. Margaret O’Mara

unSILOed with Greg LaBlanc

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The Power of Storytelling in Silicon Valley's Marketing Revolution

This chapter explores the significant impact of a key figure on marketing practices in Silicon Valley during the 1960s and 70s. It emphasizes how strategic branding and storytelling transformed consumer perceptions of technology and highlighted the importance of marketing in the success of the tech industry.

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