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#126: Career | How to Navigate Early-Stage Marketing and Your Compensation Package (with Emily Kramer and Kathleen Estreich from MKT1)

B2B Marketing with Dave Gerhardt

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Optimizing Stock Options and Compensation Packages for Top Talent

The chapter provides insights into early-exercising stock options, extended exercise windows post-employment departure, and the significance of transparency in equity and financial aspects of job offers. It emphasizes understanding shares outstanding and preferred price for compensation packages, the role of CMOs in hiring practices, and the importance of hiring and managing in marketing positions. Additionally, it highlights the need to sell the vision and impact to potential hires, build a personal brand in marketing, and showcase strengths to attract top talent.

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