Strange Smells: The Marketing of Unusual Fragrances
Under the Influence with Terry O'Reilly
00:00
The Quirky World of Unusual Fragrances
This chapter delves into the realm of unconventional perfumes, featuring unique scents like beaver-inspired and gasoline-infused colognes. It highlights the creativity in fragrance marketing and how scents can evoke emotions and memories, influencing consumer behavior.
Transcript
Play full episode
