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11min chapter
213 - Top AI Use Cases For Sales and Marketing Teams in 2024 (Ryan Staley, Founder of Whale Boss)
Modern Startup Marketing
AI Applications in Sales and Marketing
Exploring the utilization of AI as a personal assistant to tackle challenges and identify blind spots in sales and marketing, incorporating strategies like seeking insights on blind spots and applying Elon Musk's first principle theory. The chapter delves into the benefits and concerns of employing AI tools in business contexts, emphasizing the balance between AI recommendations and human expertise for optimal outcomes. It underlines the necessity of human oversight in decision-making processes involving AI tools and envisions enhanced capabilities in using AI tools across various models and applications without extensive technical knowledge.
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