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49 - Making 240K/Yr from ONE Newsletter with Ryan Sneddon

Nikonomics - The Economics of Small Business

CHAPTER

Local Newsletter Success Strategies

This chapter explores the creation and monetization of a localized email newsletter for the Annapolis community, highlighting its focus on positive local news. The speaker shares their journey from engineering to the newsletter industry, discussing growth, community engagement, and strategic advertising models. Emphasizing the importance of measuring marketing effectiveness, the chapter offers insights into ad pricing and the value of email communication over social media platforms.

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