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Glamping for Profit: Low Cost, High Cash Flow, Massive Upside | Zac Willms E25

The Hotel Investor Playbook

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Glamping Growth through Social Media

This chapter explores the success journey of a glamping brand facilitated by a strategic social media marketing approach. It details the importance of investing in a dedicated marketing team and influencer collaborations to enhance brand visibility and drive direct bookings. The speakers highlight the financial advantages of reducing reliance on online travel agencies and effectively measuring social media marketing outcomes.

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