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18min chapter
How To Level Up Your Marketing and Experience Strategies
Marketing Trends
Elevating Customer Experience Through Data and Personalization
The chapter explores leveraging data for over 50,000 diverse customers, aiming for personalized interactions at scale. It discusses the challenges of tailored experiences for varied clients and the impact of Account-Based Marketing strategies on growth. Additionally, it touches on AI integration, intent data utilization, and the shift towards storytelling in marketing for engaging narratives.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode