14min chapter

The Foundr Podcast with Nathan Chan cover image

504: The State of Email Marketing in 2024 | Email Expert Chase Dimond

The Foundr Podcast with Nathan Chan

CHAPTER

AI Implementation Challenges in Email Marketing Agency

The chapter delves into the challenges faced in implementing AI in an email marketing agency, from training a large team on AI tools to concerns about client reactions. It explores the optimization of operations in smaller businesses using AI for content creation and formatting for platforms like social media. The discussion also focuses on the application of AI in email marketing, emphasizing predictive analytics for tailored content, optimized send times, and personalized recommendations based on subscriber behavior.

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