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32min chapter
Stop Making Products that Suck - A Conversation with Debbie Levitt
Prodity: Product by Design
Evolution and Importance of User Experience and Research in Product Design
The chapter explores the speaker's journey into the fields of CX and UX, emphasizing the significance of user-friendliness, accessibility, and incorporating target audiences in research. It discusses the evolution of UX and design, stressing the need to understand real customer needs through thorough research to create products that truly serve users. The conversation also touches on the collaboration between research, UX, and product management teams to successfully develop products by leveraging each other's expertise and focusing on customer-centric solutions.
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Discover
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