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Episode 57: Profit Per Agent: Why Bigger Isn't Always Better - Forney Group

The OT - Only Teams for Real Estate Podcast

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Scaling Real Estate Teams: Balancing Growth and Profitability

This chapter explores the evolution of a real estate team and the complexities of scaling operations effectively. It highlights the importance of strategic hiring and the balance between team size and individual productivity, emphasizing that greater size doesn't always lead to higher profits. The discussion also addresses common misconceptions in the industry, urging a focus on sustainable profit per agent rather than sheer organizational growth.

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