
Jose 'Pepe' Gorbea (HP) | The Power of Co-Creation
The CMO Podcast
00:00
How Did You Transition From Mexico to the US?
Pepe's resume is loaded with blue chip consumer goods experiences group of bimbo craftines Nestle, Mondalez and you were in these companies almost 20 years. Pepe: "I really didn't know what I what I was getting myself into the only thing that I trust trusted was HP as a brand" The competitive spirit of people raises up a notch it's not the same when you're just playing in your own market you go out of your comfort zone," he says.
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