
EP 3: Keap Candles - How Subscriptions & Bespoke Customer Service Built Their Shopify Store
Winning With Shopify
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The Power of Authenticity and Community in Marketing
This chapter explores the significance of authenticity and community in product marketing, with a focus on the candle industry. It emphasizes the role of customer engagement and real connections in enriching the buying experience, while concluding with a special promotional offer for listeners.
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