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Timothy Caulfield | Exposing Misinformation in Wellness

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CHAPTER

The Evolution of Correlational Research

One of the biggest mistakes that pop culture does is they conflate causation and correlation. Red wine research is a really good example of that because we've seen an evolution in conventional wisdom here. Drinking two glasses of red wine a day is correlated with higher socioeconomic status. It's those traits that really are associated that are causative to living longer.

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