#380: Understanding Loyalty in Europe - Getting to know Samsung Members
Let's Talk Loyalty
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Samsung's European White Paper
I think hands-free selfies that you talked about in the conference was a huge hit. You could see everybody getting out there and the vice isn't going oh that's how you do it that's brilliant. I think that kind of practical inspiration really sings out from the program and the master classes as well was something you sort of called out in the white paper. We've had a lot of focus on on members in the past few years where we've been operating with the local markets, implementing all of these really great engagement mechanics that that markets can go and activate. It was just great to kind of understand and kind of you know see what other brands were experiencing and be part of
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