How Portillo’s markets Chicago hot dogs outside the Windy City
Ad Age Marketer's Brief
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Introduction
Nick Scarpino is the Senior VP of Marketing and Off-Permes dining at Portillos. The Chicago-based restaurant has used data to help it plan new locations. Nick will cover why Portillos partnered with Crocs, his thoughts on Meta's new threads, and what's next for the brand.
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